pixiv has updated the Privacy Policy as of June 13, 2023.Revision history

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About disabling targeted ads

pixiv distributes targeted advertisements for the purpose of displaying useful and valuable advertisements to users. This page allows you to opt out of targeting ads delivery.

About pixiv's targeted advertisement

In pixiv, the following information is acquired and accumulated using cookies (information that is temporarily created and saved when visiting the website).

  • Attribute information such as sex and age registered by the user in pixiv
  • Information on browsing history and action history in pixiv and peripheral services provided by our company
  • Advertisement display history and click history on pixiv and peripheral services provided by our company

Based on the above information, pixiv conducts a classification and analysis of users, distribution of targeting advertisements, measurement of advertisement effectiveness, etc. in order to display advertisements with a higher affinity with users.

For users who do not wish to see targeting advertisement, please click the following "opt out" button.

Distribution of targeting advertisement is active.


  1. The purpose of the above ""Opt out"" button is not to invalidate the distribution of ads itself. All ads that are not targeted will continue to be delivered after opting out.
  2. The above Opt out button invalidates the delivery of targeting advertisement. It does not erase the information registered by pixiv, such as the user's browsing history and action history itself.
  3. Even after disabling the delivery of targeting ads, some information is acquired for statistical analysis of user access and for segmentation and measurement of users for the purpose of improving services. It will not be used for delivery.
  4. Targeting delivery by third-party advertising companies affiliated with pixiv will not be invalidated by the above ""Opt out"" button. If you wish to invalidate this delivery, please follow the invalidation procedure of each company described in ""Privacy Policy Article 13: Use of cookies and Advertising Identifier etc"".